The decline of supermarkets - A sector in crisis

For decades, large supermarket chains dominated the global food market. But bitter price wars and the growing influence of large digital corporations like Amazon and Alibaba are plunging the sector into crisis. There’s been little to challenge the dominance of large supermarkets since the 1960s. But in recent years, the big chains have found themselves in trouble. Competition between corporations is fierce. They employ increasingly aggressive methods of negotiation -- at the expense of suppliers, agriculture and manufacturing - and often infringe on European regulations in the process.